Hollie Velten-Lattrell is pleased to introduce SPACES as an extension of her creative studio. She currently leads Trend and Insights for various retailers and brands, providing design direction and creative research to companies such as Anthropologie, Walmart, Trend Bible Baby + Kids / Home, Deco Pac, Mark & Graham, Noonday Collection, and more.
Hollie’s former career as a Sr. Buyer for Anthropologie, West Elm, and Forever 21 give her the merchandising proficiency, market knowledge, and comprehension of product development to bring to new projects, while she also draws from her past experience as a Creative Director at an Accessories brand, a Designer of her own label, Stylist, and her BFA in modern dance. She often references her mother’s interior design work and father’s photography of the 1970s in California. Hollie founded the creative family blog concept PAINTED SIDEWALKS and is a certified decorator. She frequently collaborates with her husband, an illustrator and animator, and her small daughters.
SPACES is the culmination of all Hollie’s creative lineations and she is excited to work into her embodied research of heart and hand.